Find my toolBest AI tools (2026)Best AI assistantsChatGPT alternativesSee all: AI toolsBest project managementBest social media toolsZapier alternativesSee all: Web toolsBest help desk softwareBest CRM for small businessBest accounting softwareSee all: Business softwareChatGPT vs ClaudeChatGPT vs GeminiChatGPT vs PerplexitySee all: CompareStack cost calculatorAnnual vs monthlyTeam software costSee all: CalculatorsGuides

Similarweb alternatives

By Web Tool Ratings editors · Updated · How we rate

We may earn a commission from links on this page, at no extra cost to you. It never changes our picks. How we make money.

Similarweb self-service starts at $125 a month. For SEO-focused competitor research, these alternatives are cheaper or deeper.

The full list

1

Best overall alternative

Semrush

★★★★★★★★★★ 4.4 · Best for marketers who want SEO, PPC and content research in one tool

Traffic Analytics plus full SEO and PPC tools.

Category
SEO
Free plan
No
Paid from
$139/mo
Billed yearly
$117.33/mo
From $139 /moVisit Semrush Full review
2

Best for organic traffic

Ahrefs

★★★★★★★★★★ 4.5 · Best for sEOs focused on backlinks and competitor research

Organic traffic estimates and backlinks.

Category
SEO
Free plan
Yes
Paid from
$29/mo
From $29 /moVisit Ahrefs Full review
3

Cheapest

SpyFu

★★★★★★★★★★ 4.3 · Best for small businesses and PPC marketers researching competitors cheaply

Competitor keywords and ads from $29/mo yearly.

Category
SEO
Free plan
No
Paid from
$39/mo
Billed yearly
$29/mo
From $39 /moVisit SpyFu Full review

Compared at a glance

ToolOur ratingCategoryFree planPaid fromYear 1 (cheapest paid)
Semrush 4.4/5SEONo$139/mo$1,408
Ahrefs 4.5/5SEOYes$29/mo$348
SpyFu 4.3/5SEONo$39/mo$348

Checked Oct 10, 2026. Details change: confirm on the provider’s site.

Free Similarweb alternatives

  • Similarweb’s own free site and browser extension (high-level data).
  • Ahrefs Webmaster Tools and Google Search Console for your own sites.

Compare Semrush vs Similarweb.

Reader suggestions

Know a tool that belongs on this list? Tell us which one and why. The first good one goes right here.

Suggest a tool

We read every suggestion before it goes live. No links, please, and nothing personal about other people.

Keep reading

Ahrefs alternativesLooking for an Ahrefs alternative? The best free and paid tools for backlinks, keyword research and…The best AI marketing toolsThe best AI marketing tools for content, design, email, SEO and CRM: what each does best and what i…The best AI SEO toolsThe best AI SEO tools for keyword research, content optimization and tracking visibility in AI sear…Mailchimp alternativesThe best Mailchimp alternatives for creators, newsletters and small businesses: Kit, beehiiv and Hu…Semrush alternativesLooking for a Semrush alternative? Cheaper and free tools for backlinks, content and keyword resear…The best AI tools in 2026The best AI tools of 2026 by job (assistant, writing, images, video, voice, coding, notes and SEO) …