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The best website builders for small business

By Web Tool Ratings editors · Updated · How we rate

We may earn a commission from links on this page, at no extra cost to you. It never changes our picks. How we make money.

For most small businesses the best builder is the one you’ll actually keep updated. Watch for intro pricing: some plans renew at 3-4x the advertised price.

The full list

1

Best overall

Wix

★★★★★★★★★★ 4.4 · Best for small businesses that want the most built-in features

Bookings, stores, apps and a free plan to start.

Category
Website builder
Free plan
Yes
Paid from
$24/mo
Billed yearly
$17/mo
From $24 /moVisit Wix Full review
2

Best design

Squarespace

★★★★★★★★★★ 4.5 · Best for creatives and small businesses that want a polished site fast

Polished templates that stay tidy.

Category
Website builder
Free plan
No
Paid from
$25/mo
Billed yearly
$19/mo
From $25 /moVisit Squarespace Full review
4

Best for selling products

Shopify

★★★★★★★★★★ 4.5 · Best for anyone serious about selling products online

The strongest store builder.

Category
Website builder
Free plan
No
Paid from
$39/mo
Billed yearly
$29/mo
From $39 /moVisit Shopify Full review
5

Best for custom brands

Webflow

★★★★★★★★★★ 4.4 · Best for designers, agencies and marketing teams building custom sites

Designer control and a powerful CMS.

Category
Website builder
Free plan
Yes
Paid from
$25/mo
Billed yearly
$15/mo
From $25 /moVisit Webflow Full review

Compared at a glance

ToolOur ratingCategoryFree planPaid fromYear 1 (cheapest paid)
Wix 4.4/5Website builderYes$24/mo$204
Squarespace 4.5/5Website builderNo$25/mo$228
Hostinger Website Builder 4.3/5Website builderNo$2.99/mo$36
Shopify 4.5/5Website builderNo$39/mo$348
Webflow 4.4/5Website builderYes$25/mo$180

Checked Oct 10, 2026. Details change: confirm on the provider’s site.

What it really costs

Builder Entry plan Note
Wix $17/mo yearly Free plan with ads
Squarespace ~$19/mo yearly 14-day trial
Hostinger $2.99/mo 48-month term; renews $10.99
Shopify $39/mo Store-first
Webflow $15/mo yearly Steeper learning curve

Compare Wix vs Squarespace and Webflow vs Wix.

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