The best AI marketing tools

By Web Tool Ratings editors · Updated Oct 10, 2026 · How we rate

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A small marketing team can now do the work of a much larger one. These AI tools cover the core jobs: content, design, email, SEO and CRM.

The full list

Best all-purpose marketing assistant

ChatGPT

★★★★★★★★★★ 4.7 · Best for most people: the best all-round AI assistant

Copy, ideas, research and images in one tool.

Category: AI assistant
Free plan: Yes
Paid from: $8/mo

From $8 /moVisit ChatGPT Full review

Best for on-brand content at scale

Jasper

★★★★★★★★★★ 4.0 · Best for marketing teams that need on-brand content at scale

Brand voice and marketing workflows for teams.

Category: AI writing
Free plan: No
Paid from: $69/mo
Billed yearly: $59/mo

From $69 /user/moVisit Jasper Full review

Best AI design

Canva

★★★★★★★★★★ 4.6 · Best for non-designers making social posts, presentations and marketing

On-brand social posts, ads and decks with Magic tools.

Category: AI image & design
Free plan: Yes
Paid from: $15/mo
Billed yearly: $10/mo

From $15 /moVisit Canva Full review

Best AI CRM & marketing platform

HubSpot

★★★★★★★★★★ 4.4 · Best for small businesses that want a free CRM that can grow with them

Free CRM with AI features as you grow.

Category: Productivity & CRM
Free plan: Yes
Paid from: $20/mo
Billed yearly: $15/mo

From $20 /user/moVisit HubSpot Full review

Best AI email marketing for small businesses

Mailchimp

★★★★★★★★★★ 4.2 · Best for small businesses that want familiar, all-round email marketing

Familiar email tool with AI writing help.

Category: Email marketing
Free plan: Yes
Paid from: $13/mo

From $13 /moVisit Mailchimp Full review

Best AI SEO & competitive research

Semrush

★★★★★★★★★★ 4.4 · Best for marketers who want SEO, PPC and content research in one tool

SEO, ads and content research.

Category: SEO
Free plan: No
Paid from: $139/mo
Billed yearly: $117.33/mo

From $139 /moVisit Semrush Full review

Best AI voiceovers

ElevenLabs

★★★★★★★★★★ 4.6 · Best for voiceovers, narration and dubbing

Natural voiceovers for video and ads.

Category: AI video, voice & music
Free plan: Yes
Paid from: $6/mo
Billed yearly: $5/mo

From $6 /moVisit ElevenLabs Full review

Compared at a glance

Tool	Our rating	Category	Free plan	Paid from	Year 1 (cheapest paid)
ChatGPT	4.7/5	AI assistant	Yes	$8/mo	$96
Jasper	4.0/5	AI writing	No	$69/mo	$708
Canva	4.6/5	AI image & design	Yes	$15/mo	$120
HubSpot	4.4/5	Productivity & CRM	Yes	$20/mo	$180
Mailchimp	4.2/5	Email marketing	Yes	$13/mo	$156
Semrush	4.4/5	SEO	No	$139/mo	$1,408
ElevenLabs	4.6/5	AI video, voice & music	Yes	$6/mo	$60

Checked Oct 10, 2026. Details change: confirm on the provider’s site.

Picking your stack

Start with an assistant (ChatGPT or Claude) and Canva; add email (Mailchimp, Kit or beehiiv) and SEO (Semrush or Ahrefs) as you grow. Estimate the total with our AI cost calculator.