Shopify alternatives

By Web Tool Ratings editors · Updated Oct 10, 2026 · How we rate

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Shopify starts at $39 a month and is the strongest dedicated store builder. If you sell a handful of products or want a site first and a store second, these cost less or look better.

The full list

Best all-round alternative

Wix

★★★★★★★★★★ 4.4 · Best for small businesses that want the most built-in features

Store, bookings and apps on one builder; ecommerce on Core and above.

Category: Website builder
Free plan: Yes
Paid from: $24/mo
Billed yearly: $17/mo

From $24 /moVisit Wix Full review

Best for design-led brands

Squarespace

★★★★★★★★★★ 4.5 · Best for creatives and small businesses that want a polished site fast

Beautiful templates with built-in commerce.

Category: Website builder
Free plan: No
Paid from: $25/mo
Billed yearly: $19/mo

From $25 /moVisit Squarespace Full review

Cheapest way to start

Hostinger Website Builder

★★★★★★★★★★ 4.3 · Best for small businesses and side projects on a tight budget

Website builder with ecommerce from $3.99/mo on a 48-month term (renews higher).

Category: Website builder
Free plan: No
Paid from: $2.99/mo

From $2.99 /moVisit Hostinger Website Builder Full review

Best for custom design

Webflow

★★★★★★★★★★ 4.4 · Best for designers, agencies and marketing teams building custom sites

Pixel-level control with ecommerce plans.

Category: Website builder
Free plan: Yes
Paid from: $25/mo
Billed yearly: $15/mo

From $25 /moVisit Webflow Full review

Compared at a glance

Tool	Our rating	Category	Free plan	Paid from	Year 1 (cheapest paid)
Wix	4.4/5	Website builder	Yes	$24/mo	$204
Squarespace	4.5/5	Website builder	No	$25/mo	$228
Hostinger Website Builder	4.3/5	Website builder	No	$2.99/mo	$36
Webflow	4.4/5	Website builder	Yes	$25/mo	$180

Checked Oct 10, 2026. Details change: confirm on the provider’s site.

When to stay on Shopify

Large catalogs, multi-channel selling, POS and a huge app ecosystem still make Shopify the best choice for serious stores. Pair it with Klaviyo for email.