Is Klaviyo free?
Yes. Klaviyo has a free plan: for small lists. Here’s what the free option includes, whether there’s a free trial, and every verified way to pay less.
Free planYes
Free trial / guaranteeFree plan
Cheapest paid plan$20/mo
Best yearly saving-
Klaviyo free plan
For small lists. That’s enough to test it on real work before paying.
Does Klaviyo have a free trial?
Free plan.
Klaviyo discounts, deals and coupons
- Start free: stay on the free plan until you hit its limits.
We only list offers we’ve verified on Klaviyo’s own site. We don’t publish coupon codes we can’t confirm: sites that list “90% off” codes for software usually don’t work. Prices checked Oct 9, 2026.
Klaviyo plans at a glance
| Plan | Monthly | Yearly (per month) | Notes |
|---|---|---|---|
| Free | Free | - | Small lists; email and SMS credits |
| $20 | - | From $20/mo; price rises with active profiles | |
| Email & SMS | - | - | Email plus SMS credits; priced by profiles |
Read our full Klaviyo review and pricing breakdown →
Free alternatives to Klaviyo
- Mailchimp: small audience, 1 seat
- Kit (ConvertKit): up to 10,000 subscribers
- beehiiv: up to 2,500 subscribers
See also: Klaviyo alternatives · Klaviyo review · Stack cost calculator
Frequently asked questions
Is Klaviyo free?
Yes. Klaviyo has a free plan: for small lists.
Does Klaviyo have a free trial?
Free plan.
Is there a Klaviyo discount or coupon code?
We haven’t found working public coupon codes beyond the offers listed on this page.
What is the cheapest Klaviyo plan?
The cheapest paid plan starts at $20/mo.