HubSpot vs Notion
HubSpot
NotionWe may earn a commission from links on this page, at no extra cost to you. It never changes our picks. How we make money.
Quick verdict
HubSpot edges it overall, winning 1 of 4 rating categories. Notion is cheaper to start ($12 vs $20).
Choose HubSpot if…
You’re small businesses that want a free CRM that can grow with them. A CRM and marketing platform with a genuinely useful free tier, AI assistance throughout, and paid hubs for marketing, sales and service.
Visit HubSpotChoose Notion if…
You’re teams and individuals who want notes, docs and projects in one place. An all-in-one workspace for notes, docs, wikis and projects, with Notion AI for writing, search and meeting notes on the Business plan.
Visit NotionSide by side
| HubSpot | Notion | |
|---|---|---|
| Our rating | 4.4/5 | 4.4/5 |
| Value | 4.2/5 | 4.5/5 |
| Features | 4.7/5 | 4.7/5 |
| Ease of use | 4.4/5 | 4.2/5 |
| Output quality | 4.2/5 | 4.3/5 |
| Category | Productivity & CRM | Productivity & CRM |
| Free plan | Yes: free CRM for unlimited users | Yes, for individuals |
| Cheapest paid plan (monthly) | $20/mo | $12/mo |
| Same plan billed yearly | $15/mo | $10/mo |
| Top plan | Starter: $20/mo | Business: $24/mo |
| Seats | Per seat on paid plans | Per user |
| Trial / refund | Free CRM; demos on higher tiers | Free plan |
| Platforms | Web, iOS, Android | Web, Windows, Mac, iOS, Android |
| Best for | Small businesses that want a free CRM that can grow with them | Teams and individuals who want notes, docs and projects in one place |
HubSpot: pros & cons
- Free CRM is excellent
- Marketing, sales and service in one platform
- Breeze AI built in
- Professional tiers get expensive quickly
- Onboarding fees on higher tiers
Notion: pros & cons
- Extremely flexible pages and databases
- AI included on Business
- Great free plan for individuals
- Takes time to set up well
- Full AI requires Business ($20+/user)
Questions from readers
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