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Quick verdict

Kit (ConvertKit) edges it overall, winning 3 of 4 rating categories. Constant Contact is cheaper to start ($12 vs $39).

Choose Constant Contact if…

You’re small businesses and nonprofits that want hand-holding and support. A friendly email marketing platform for small businesses, nonprofits and events, with real phone support, event tools and simple automations.

Visit Constant Contact
Choose Kit (ConvertKit) if…

You’re creators and newsletters selling digital products. Email marketing built for creators: a generous free plan (up to 10,000 subscribers), simple automations, paid newsletters and digital product sales.

Visit Kit

Side by side

Constant ContactKit (ConvertKit)
Our rating4.2/54.4/5
Value3.9/54.5/5
Features4.2/54.4/5
Ease of use4.6/54.5/5
Output quality4.1/54.3/5
CategoryEmail marketingEmail marketing
Free planNo: free trialYes: up to 10,000 subscribers
Cheapest paid plan (monthly)$12/mo$39/mo
Same plan billed yearly$10.20/mo$32.50/mo
Top planPremium: $80/moPro: $79/mo
Seats1 / 3 / unlimited usersTeam members on Creator+
Trial / refundFree trial, no card; 30-day money-back guaranteeFree plan
PlatformsWeb, iOS, AndroidWeb, iOS, Android
Best forSmall businesses and nonprofits that want hand-holding and supportCreators and newsletters selling digital products

Constant Contact: pros & cons

  • Very easy to use
  • Phone and chat support
  • 30-day money-back guarantee
  • Price climbs with contacts
  • Automation is basic on Lite

Read the full Constant Contact review

Kit (ConvertKit): pros & cons

  • Free up to 10,000 subscribers
  • Creator-friendly automations and commerce
  • Recommendations network for growth
  • Fewer design templates than Mailchimp
  • Paid tiers scale with list size

Read the full Kit (ConvertKit) review

Questions from readers

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